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Category Archives: Uncategorized

A stream come true: a simple way to keep users and make money from your music streaming app

Where were you when US boyband N-Sync released their second album No Strings Attached?

Can’t remember? Well, perhaps you should. Because March 21st 2000 – the launch date of No Strings Attached – was the day the music industry changed forever.

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Need a better UX? You can make money with less in-app advertising

Making money from Android apps is not straightforward at the best of times. Android users are far less ready to pay for apps than iOS users, but now in-app advertising, the main monetization channel on Android, is becoming increasingly difficult, too.

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Can Google ever fix its big Android upgrade cycle problem?

Here’s a stat that will be familiar – and pretty depressing – for anyone who has a stake in the Android ecosystem.

In the five months after its release, iOS 10 was installed on 79 per cent of iOS devices. Read More…

SMS From Android: the app that went from no revenue to €130,000 in ten months

In early 2016, the SMS From Android was a typical app economy success story: 1.5 million downloads, thousands of positive reviews, huge daily installs. And no revenue.

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Let there be light! How to turn on your torch app users

Do you know which is the best-selling phone in history? The iPhone 7? The Nokia 3310? The Galaxy S6? No, no and no.

It’s the very basic and extremely ugly Nokia 1100. Read More…

How many photos will the world take this year?

That’s hard to say. But it could be as high as 14 trillion. And here’s that number with all the zeros: 14,000,000,000,000. Read More…

Here’s some background on backgrounds: there’s an easy way to keep users engaged with your wallpaper app every day…

Logically, the wallpaper app category shouldn’t exist anymore.

Wallpapers were among the very first mobile content products. Back in the early noughties, phones were for calling and texting. And that was it. Read More…

Well-versed? How to keep users coming back to your religious app every day – and may make money too…

In 2008, a website dedicated to the bible, YouVersion, was on the verge of closing. But then the church behind the URL noticed a rise in mobile visitors to the site. This was shortly after the Apple app site went live. So the church decided to make a YouVersion native app.

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So Android is officially the world’s top OS. Now what?

Two weeks ago, the PC era ended. There was no funeral. No mass display of mourning in the street. Instead, the solemn occasion was marked by the issue of a press release from StatCounter.

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Can your phone number become the world’s best ID document?

How do I know who you really are?
It’s just about the biggest question facing the digital economy right now. After all, for a scammer to succeed he or she only has to do one thing: pretend to be you. Solve this digital identity problem and all (OK, most) of the big problems of fraud and criminality go away. It sounds so easy. If only. As we all know, the default ID system at the moment is email and password. You could hardly invent a worse one.

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