The Calldorado developer community is growing. Do you want to be part of it?
You’ve surfed the Calldorado website, read the blog posts, done your homework: The Caller SDK seems to be perfect for your app.
In this post, we will walk you through the process of getting in touch and going live.
This article is part of a series designed to answer all your basic questions about the Caller SDK offering. In the first, we explained the broad features and benefits of the Caller SDK. In the second, we looked more closely at revenue and advertising.
To re-cap the big stuff, the Caller SDK helps app developers and publishers like you to improve your user engagement rates – and therefore your ad revenues.
When you add the SDK to your app, it displays information valuable to the user about the call on an after-call screen. The user sees this screen after every phone call made, received, or missed. You decide what your users see, as you can tailor how to present your app on the display. This means users interact with your app directly while it’s on the top of their minds.
So, for example, if your product is a note-taking app, users can make a note after a call inside your app – without having to scroll around to the home screen to open it. Since users make/receive/miss calls roughly half a dozen times a day, that’s a lot of opportunities to help them engage.
Moreover, the Caller SDK displays personalized, non-intrusive advertising. You get paid for this. And this new stream of revenue is entirely additional to anything you earn with your current monetization strategy.
You may have already read our two previous posts about the Caller SDK. If you think it could work for you, read on to know the answers to your sign-on and set-up questions.
How do developers get in touch?
For general inquiries, there is an email form here. If you have specific questions and want to know more about signing on for the Caller SDK, you should speak to one of our Partnership Managers via email, phone, Skype, LinkedIn. The best way to get in touch is either by filling out the form or sending an email.
What information do our Partnership Managers need?
The first task will be to establish whether your app is a good fit for the Caller SDK. So they will ask you what product category it belongs to. The Caller SDK works best with apps that can be connected to the caller function: email, messaging, taking notes, and so on.
While we know the Caller SDK can significantly boost user numbers and engagement, we do look for apps that already have a degree of success. Our team will ask you for details of your monthly active users by region and the number of daily installs. The geographical breakdown is important as it helps make more accurate projections about the potential ad revenue you can earn.
OK, the app is accepted, what’s next?
If we decide with you that the Caller SDK is a good fit with your app, you will be handed over to one of our Publisher Relations Managers who will help you to sign up formally. They will ask for the registered details of your company and the payment account where funds can be deposited.
You can see the legal agreement here.
Then it’s time to integrate the SDK. We have produced a detailed integration guide and video to help with this. The SDK itself is easy to integrate, taking just a few hours. What can take a little longer is optimizing it to reflect your app’s look and feel – buttons, layout, color, etc. – and its unique features. Calldorado has numerous templates available that can speed up this process.
If implementing the SDK sounds complicated to you, no need to worry: our team will assist you with this. We will also help you to communicate the new functionalities clearly to your users.
Finally, they will work with you to make sure your app meets all the Google Play store guidelines.
What happens after the app has gone live?
Once you are up and running with the Caller SDK, one of our Key Account Managers will monitor your app’s performance, notify you of any bugs and crashes, and keep you informed of policy changes made by stakeholders, like Google for example.
Google policy is especially important. Google frequently makes adjustments to its terms and its technical specs – some of which can impact you. We do our best to flag any modifications and help you to remain fully compliant.
You can view your app’s performance when you sign in to your personal dashboard. Here you can see metrics about revenues, CPMs, and viewed impressions. You can filter by country and by day/week/month (or select your own time frame). You can download all metrics as a CVS file.
It’s easy to stay in touch with your Key Account Manager. We use most of the popular forms of communication channels such as Skype, Slack, Email LinkedIn Messaging, WeChat, and of course voice, to name but a few. We are happy to accommodate whichever communication channel you prefer.
We hope this article gives you a flavor of how to get signed up for the Caller SDK. We are already working with dozens of app developers, with new additions joining every week.
Is your app next? Get in touch today!